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Enterprise Intelligence
Transforming Strategy into Execution with Precision and Real Intelligence
Case USA102: How a Global Hotel Chain Substituted Booking Platform Integration for Enterprise Architecture
Room availability updated faster, cross-brand booking became possible, and occupancy rates improved — yet the enterprise structure linking pricing strategy, loyalty programs, property operations, partner services, and financial reconciliation was never modeled.
Sunil Dutt Jha
Aug 19
Case USA112: How a Hospitality Group Mistook Multi-Brand Booking Integration for Enterprise Architecture
Guests could search and reserve rooms across brands from a single platform, loyalty points were redeemable everywhere, and marketing campaigns gained reach — yet the enterprise structure linking property operations, rate management, loyalty fulfillment, service delivery, and partner programs was never modeled.
Sunil Dutt Jha
Aug 7
Case USA96: Why a Hotel Chain Treated Booking Engines as Enterprise Architecture
Conversion rates improved, direct bookings rose, and loyalty program usage increased — yet the enterprise structure linking inventory control, rate management, loyalty integration, property operations, and financial reconciliation was never modeled.
Sunil Dutt Jha
Aug 5
Case M23: Hotel Chains & Tourism Boards – A Booking System Isn’t an Enterprise Architecture 💲
What was built: PMS systems, loyalty dashboards, smart bookings, OTA engines, feedback tools.
What was missed: The system design for how hospitality operates, adapts, and delivers trust at scale.
Sunil Dutt Jha
Jun 26
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