Enterprise Intelligence

Room availability updated faster, cross-brand booking became possible, and occupancy rates improved — yet the enterprise structure linking pricing strategy, loyalty programs, property operations, partner services, and financial reconciliation was never modeled.

Guests could search and reserve rooms across brands from a single platform, loyalty points were redeemable everywhere, and marketing campaigns gained reach — yet the enterprise structure linking property operations, rate management, loyalty fulfillment, service delivery, and partner programs was never modeled.

Conversion rates improved, direct bookings rose, and loyalty program usage increased — yet the enterprise structure linking inventory control, rate management, loyalty integration, property operations, and financial reconciliation was never modeled.

What was built: PMS systems, loyalty dashboards, smart bookings, OTA engines, feedback tools. What was missed: The system design for how hospitality operates, adapts, and delivers trust at scale.