Enterprise Intelligence

Most media organisations still treat Enterprise Architecture as an IT exercise, which is why EA efforts don’t change content lifecycles, rights utilisation, monetisation outcomes, channel performance, or audience experiences. Media EA ≠ Media IT. This Director EA FAQ explains where traditional EA breaks down and how a true enterprise anatomy reveals the structure that IT alone cannot see, align, or repair. It explains the logic of shadow anatomies, media supply-chain drift, O

The Entertainment platforms have substituted delivery velocity for enterprise agility. Releases dropped weekly, features tested daily, and user engagement spiked — but the enterprise structure connecting content rights, ad delivery, personalization, and billing never existed.

This media & entertainment firm executed 200+ projects across 15 functions. But the enterprise was never anatomically modeled. What looks like progress is really just activity. When transformation is measured by project completion — but no one can say what the enterprise now looks like — you don’t have architecture. You have output. Until a One Media & Entertainment, One Anatomy model is adopted, the firm will remain a delivery factory, not a transformation engine.

A US media group adopted low-code platforms to accelerate app launches and automate workflows, branding it as an EA-driven shift to agility. In reality, the low-code apps were deployed without enterprise logic alignment, creating overlapping processes and conflicting data flows.

In the media sector, a recurring pattern is treating content management system (CMS) upgrades as architecture strategy. Editorial teams got faster publishing workflows, ad placement became more flexible, and content pipelines moved quicker — yet the enterprise structure linking editorial, legal, advertising, and distribution systems was never modeled.

The Missing 70% What was built: A capable digital backbone for content storage, personalization, and distribution. What was missed: The structural model that shows how strategy, creativity, operations, and monetization sync across a media enterprise.

Yahoo!’s failure wasn't from lack of talent, ideas, or innovation—it was structural disconnect embedded by traditional university-driven thi

Sony didn’t lack innovation, talent, or vision; rather, it suffered from a hidden structural blindness deeply embedded in its ana

Content creators, distributors, and technology teams often struggle to work in sync, leading to inefficiencies, missed opportunities, and a

Starting with Enterprise Compounds introduces challenges in managing complexity and misinterpretation.

This model integrates 6 perspectives—Strategy, Process, System, and Component—ensuring that the project is aligned with the enterprise value

Understanding and leveraging the six key perspectives of ICMG Enterprise Anatomy (Projects) or Enterprise Anatomy (Departmemt)for a project and departments architecture can significantly enhance a media company's efficiency, scalability, and overall success. Each perspective offers unique insights and value, ensuring that every aspect of the enterprise is operating at their best. 1. Strategy Perspective Evaluation Focus:  Alignment of business strategies with enterprise archi

Involving heads or members from all key departments ensures that the EA is deeply integrated with business operations.

The journey of Chief Information Officers (CIOs) is undergoing a monumental shift, courtesy of the Enterprise Anatomy model.

It's about harnessing the power of the Enterprise Anatomy Model to align every facet of your organization

In simple terms, while quadrant methods give a quick overview, the ICMG's Strategy & Architecture Rating offers depth and customization.