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USA46: Why a Health Insurer Mistook Claims Automation for Enterprise Architecture Transformation

Updated: Oct 29

Overview:

This case is part of a 100-diagnostic series exposing how US insurers have mislabeled operational automation as “Enterprise Architecture reform.”


A recurring pattern is equating claims processing speed with architectural maturity.


Claims were auto-adjudicated faster, portals displayed status instantly — yet the enterprise anatomy linking eligibility, provider data, benefits rules, and appeals workflows was never modeled.


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P1–P6 Insight Preview: 

Automation improved claims processes (P2) and component performance (P4–P5), but lacked strategy alignment to care delivery (P1) and integrated system behavior (P3).


Business ops (P6) still resolved exceptions manually; tech ops (P6) maintained duplicated rule sets.



Role Disconnects:

  1. CEO: “We’re processing claims in record time” — but exceptions still choke the pipeline.

  2. CIO: “We’ve digitized the claims journey” — yet rules logic is duplicated in multiple places.

  3. Sales Head: “Faster claims mean happier members” — but disputes still escalate slowly.

  4. Chief EA: “We have workflows, not an enterprise model”

  5. Head of Claims: “The system moves cases faster, but exceptions still hit my desk daily”

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