top of page
Enterprise Intelligence
Transforming Strategy into Execution with Precision and Real Intelligence


Why Software Teams Still Mistake Tools, Buzzwords, and Diagrams for Architecture
The Sunil (ICMG) – Sean / Shyam (Name changed for privacy) Exchange. This interaction highlights a recurring pattern among software development teams — where the concept of “Architecture” is reduced to tool usage, buzzwords, templates, and a handful of diagrams, instead of being understood as a model of enterprise anatomy.

Krish Ayyar
Nov 16


Why Pharma’s Sales AI Experiments Failed — And Why Sales Anatomy Is the Only Way Forward
AI didn’t fail. Reps didn’t fail. Digital didn’t fail. Managers didn’t fail. It was absence of anatomy that caused the failure.
Once the structure is made visible and corrected —strategy, process, logic, components —AI stops being a pilot tooland becomes part of how the enterprise thinks and acts every day.
This is the foundation for everything that follows.

Sunil Dutt Jha
Nov 13


Why Territory AI Fails in Pharma — And Why Sales Anatomy Fixes the Real Problem
Reps didn’t follow it. Managers couldn’t enforce it. Brand teams complained it didn’t match their reality. And after eight weeks, leadership finally said: “We can’t scale this. It isn’t changing behaviour.”
Not because the AI was wrong —but because the anatomy underneath it did not exist.

Sunil Dutt Jha
Nov 13


Why Pharma Sales Next-Best-Action AI Engines Flatline — The Anatomy Behind Digital Fatigue
NBA didn’t fail. Reps didn’t fail. Digital didn’t fail. Compliance didn’t fail. This isn’t a technology failure. It failed because the anatomy foundation it needed simply didn’t exist
Once P1–P4 are aligned, NBA at P5 becomes a structured, predictable, high-value engine —not another pilot that ends with “let’s pause this, it’s not matching reality.”

Sunil Dutt Jha
Nov 13


The Thermometer, the Doctor, and the Missing Anatomy
Reading the temperature on a thermometer doesn’t make us a doctor. It just tells you something is wrong, somewhere.

Sunil Dutt Jha
Nov 13


Ten-Second Coherence Test - Where Does Your Bank Lose the Most Time Between Intent and Live Transaction
Every bank claims to have a “digital transformation” strategy. Yet approval queues lengthen, loan releases lag, and credit product rollouts still collide with compliance.
The issue isn’t in technology—it’s in coherence (alignment). Somewhere between P1 (Strategy) and P2 (Process), intent fractures before systems even touch it.

Sunil Dutt Jha
Nov 11
bottom of page
