When your organization says “increase revenue,” “improve customer experience,” “reduce cost,” or “improve on-time performance,” what exactly is it? A project goal? A department objective? A strategy element? An enterprise-level outcome? A KPI?
I’m called a Business Architect. But if my outputs mainly serve the CIO, I am not necessarily defining the enterprise. But unless my work defines D1–D15 × P1–P6 anatomy. I am creating CIO-facing business views. And CIO-facing business views are not the same as enterprise anatomy.