Customers could view real-time outage areas, estimated restoration times improved, and call center volumes dropped — yet the enterprise structure linking fault detection, crew dispatch, asset management, customer communications, and regulatory reporting was never modeled.
In Oil & Gas, a recurring pattern is treating digital twin projects as architecture work. Asset twins for rigs, pipelines, and refineries were piloted with promising simulation results — yet the enterprise structure linking engineering, maintenance, safety, and production remained unmodeled.
Trade capture, pricing, and risk systems were connected for faster data flow; latency was reduced, and reporting improved — yet the enterprise structure linking trading strategy, compliance, settlements, and operations was never modeled.
